DTP Posters

Social Content Transformed to Print

June 2025
Length of Project
2 Months
Client
Palms Motel
Categories

The visual content from the TikTok account was used as inspiration for further development. Selected AI-generated images were refined using Illustrator and Photoshop, with nostalgic text overlays added—often referencing places like Palms Motel and Palm Springs to match the overall aesthetic. Additional details and effects were applied to improve the images, and AI upscaling technology was used to make them suitable for printing.

A Shopify store was then set up and connected to a print-on-demand service, which allowed the team to sell posters directly to customers without handling inventory or printing themselves. This approach turned the social media content into a real business product that could be scaled up easily.

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